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AI for Business Transformation: How to Work Smarter, Not Harder

Friday 14 March 
9:00am – 10:00am

AI isn’t a future concept—it’s already transforming how businesses work. Entrepreneurs, marketers, consultants and business leaders who understand and use AI gain a competitive edge. This 1-hour interactive session explores AI’s real-world applications, showing you how to get started and rethink what’s possible for your business. It’s ideal for small businesses that operate with limited resources.

Learning outcomes

  • Understand what AI is.

  • Use AI to boost productivity and creativity in your business.

  • Write clear, effective prompts to get better results from AI.

  • Explore AI beyond text, including images, video and voice tools.

  • Identify and choose the right AI tools for your needs.

  • Create a simple action plan to start using AI in your workflow

 

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Why Take This Course?

This course is perfect for those who haven’t started using AI and want to understand how they can incorporate it into their business.

AI is transforming the way businesses work, and those who learn to use it gain a serious advantage. In just one hour, this hands-on workshop will show you how to save time, boost creativity, and streamline your workflow using AI—no technical skills required.

You’ll learn how to write great AI prompts, explore AI tools beyond text (video, images and voice) and choose the right AI solutions for your business.

Walk away with practical skills you can apply immediately to start working smarter, not harder.

Frequently Asked Questions

A one-hour interactive session. 

This course is ideal for business owners, marketers and anyone who wants to use AI to be more efficient and effective and to run a competitive businesses. 

No prior experience is necessary. The course is designed to cater to beginners as well as those witsome familiarity with AI.

Yes! The course is designed to provide practical, actionable strategies that you can start using right away.

 

This workshop is about how to improve efficiencies within your business. You’ll discover how you can leverage AI to save time on content creation, allowing you to focus on other critical areas of your business.

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Your Trainer – Andrea Jones

Andrea leverages cutting-edge artificial intelligence and other innovative technologies to help small businesses achieve their goals.

By integrating AI into marketing strategies, she empowers businesses to work smarter, not harder—boosting efficiency, streamlining processes and delivering high-impact results. 

About Andrea 

With more than 15 years of marketing and communications experience, Andrea has worked with global brands like Melbourne University, Curtin University, Montagne Jeunesse and Covance Pharmaceuticals (Labcorp) across Australia, the UK and South Africa. As Managing Principal of RDM Marketing Consultants, she now helps businesses in the South West strengthen their brand and grow their market share.

She holds a Master’s in Marketing from the Chartered Institute of Marketing and leads the way in AI-driven marketing and business automation. A Leadership WA alumna, she has served on various boards, offering strategic expertise to businesses and organisations in need of transformative marketing.

Andrea has delivered artificial intelligence training and workshops across the South West and is now leading innovation by partnering with the Chamber of Commerce in Busselton, Dunsborough and Happs Wines in Margaret River to host the region’s first Artificial Intelligence Conference. This event will give local businesses practical insights and tools to use AI for growth and efficiency.